Below you'll find a list of all posts that have been tagged as “streaming wars”
The latest research from Hub Entertainment Research shows movie viewing trends that were happening pre-COVID but have been put into hyperdrive due to the pandemic. Hub’s “Monetizing Video” study encompassed 2,036 U.S. consumers, with ages 16-74, who watch at least one hour of TV per week. The one area of the study that really stands out are one of the …
Last time we reported on the streaming wars, we were in the thick of a pandemic and streaming services were booming. Well that was almost two months ago and a helluva lot has happened since. Specific to the streaming wars, we had two major streaming services launch – HBO Max and Quibi. Now logic would suggest that the momentum for …
Businesses of all shapes and industries are being hit hard by coronavirus. According to a new report from Convergence Research Group, streaming video doesn’t seem to be one of them. This isn’t a huge surprise since we are all at home, but data to support that the streaming wars wage on always helps right? Convergence Research Group looked at 77 …
Of course, the highly anticipated launch of NBC’s Peacock streaming service in July 2020, has been widely covered by pundits and media alike, but will the service ultimately live up to the expectations set forth in the mid-January public launch? Well, it’s worth taking a look at both sides of the coin – the impact for consumers and the impact …
Years ago, only a few ad trades and USA Today would weigh-in on which Super Bowl ads were well-received, successful and effective. Now, with the Internet and social media being an essential free-for-all, everyone and their mother weighs in with previews, rankings, thoughts, reviews and post-mortems. However, a quick look at a smattering of the major reviews, polls and top …
When AMC Theatres On Demand was recently announced – giving consumers the option to rent and buy films for viewing at home – it was significant for two big reasons: it was the world’s largest movie exhibitor and while there are a few theater chains in other countries that operate on-demand divisions, it was the first major exhibitor in the …
As the streaming world continues to capture both trade and consumer media attention, the U.S. Department of Justice made an interesting decision on a movie law that warrants a closer look. Probably only movie buffs or legal historians would know that in the 1948, the Supreme Court ruled in a landmark decision that the eight largest movie studios in Hollywood …
Unless you’ve been living under a rock the last month, the streaming wars are front and center in every news feed you scroll through. Just in the past few weeks, the battle content attention and subscription share has gotten more gruesome than ever. For the past few years, trade industry conversations have swirled around cord-cutters, streaming wars, the explosion of over-the-top video, …
They say a lot can happen if you blink. And in just the past few weeks, in the ever-expanding world of streaming content and the gruesome streaming wars, proved that once again. In just the span of three weeks, we have seen the launch of Apple TV+, new details revealed about HBO Max and a tease from Netflix about higher …
Boy, the PR department at Disney must be a tad short on sleep these past few weeks and months. Not only did they manage the massive launch of their new service Disney+ to huge fanfare, then ran into some slight glitches with connectivity issues (not a bad problem to have on launch day!), only to end the week with a …
