DVR Ratings Stars April 29: ‘Game of Thrones’ Ratings Spike in Live+3

Do we even need to mention which series won the DVR ratings war? To be certain it’s clear, we will clue you in. “Game of Thrones” dominated delayed viewing in the cable live +3 ratings for the week of April 29. The HBO fantasy series led the week with a 6.1 rating among adults 18-49, a 1.0 gain (+20%) from …

Video Content Acronyms 101

The video content world is full of acronyms (OT-what?). Throwing around a bunch of letters can make anyone sound like an expert. But having a true knowledge of what these acronyms mean will give marketers a solid foundation to build expertise off of. Plus, if you don’t know what these acronyms mean, you won’t know how to best serve your …

nScreenMedia Study: U.S. SVOD Buyers Average 3.4 Services

Cord cutting is real, and practically everyone in your life is adding an SVOD or two. But let’s get down to the specifics – just how many services are consumers buying into? Well thanks to nScreenMedia, we’ve got some intel on this information, and thanks to us we’ve got some thoughts on how TV marketers can navigate the changes. The …

Jason Wolfson Accepted Into Forbes Communications Council

Forbes Communications Council Is an Invitation-Only Community for Executives in Communications, Marketing, and PR. Boca Raton, April 29, 2019 — Jason Wolfson, SVP Marketing for VuPulse, has been accepted into Forbes Communications Council, an invitation-only community for executives in communications, marketing, and public relations. Jason Wolfson was vetted and selected by a review committee based on the depth and diversity …

Delayed Viewing Stars March 25: DVR Ratings Help ‘Chicago P.D.’

While delayed viewing was down across the board, “Chicago P.D.” saw a lift in Live+3 DVR ratings for the week of March 25. The series increased from its 1.1 L+SD rating to a 1.9 (+0.8, +73%), thanks to delayed viewing. Other broadcast winners of delayed viewing include ABC’s “Grey’s Anatomy” (1.6 to 2.5, 56% lift), Fox’s “9-1-1” (1.2 to 2.0, …

VuPulse Made The Best Tech Startups in Boca!

We did it! The team is excited to be a part of a list with such great startups in a growing market. The Tech Tribune staff has compiled the very best tech startups in Boca Raton, Florida. In doing their research, they considered several factors including but not limited to: Revenue potential Leadership team Brand/product traction Competitive landscape Additionally, all companies must …

Delayed Viewing Stars March 11: ‘Deadly Class’ Ratings Spike in Live+7

What’s a new cable series best friend? Delayed viewing of course. “Deadly Class”, the latest from Syfy, generated massive gains in the cable live +7 ratings for the week of March 11. The freshman series grew from its 0.1 L+SD rating to a 0.4 (+0.3, +300%), after one week of delayed viewing. Other cable winners of delayed viewing include MTV’s …

MPAA: Home Entertainment Consumer Spending Increased 16% YoY

Step aside everyone else – home entertainment runs the world – and it’s got the revenue to back it up. Data from the 2018 MPAA report shows just how much home entertainment has exploded in a short period of time. Content providers who are most nimble and screen-agnostic will be the ones who win out. This epic shift means more challenges for the marketers …

Delayed Viewing Stars February 25: ‘Modern Family’ Surges in Live+3

Though a lower week than the last few, broadcast still saw a strong spike from delayed viewing. “Modern Family” prepares for it’s swan song with a boost from DVRers, with ratings practically doubling the week of February 25. In the Nielsen Live+3 numbers for February 25-March 3, “Modern Family” climbed 82% over its Live+Same Day adults 18-49 haul for a …