The latest research from Hub Entertainment Research shows movie viewing trends that were happening pre-COVID but have been put into hyperdrive due to the pandemic. Hub’s “Monetizing Video” study encompassed 2,036 U.S. consumers, with ages 16-74, who watch at least one hour of TV per week. The one area of the study that really stands out are one of the …
Media Play News Top Home Entertainment Retailers 2020
For the last few years, Media Play News provides their top home entertainment retailers. Streaming services have evolved from distributors of content to content creators, so are omitted from this year’s list. The focus is now on pure retailers who are in the business of distributing home entertainment products on a transactional basis. A couple key points to mention: One …
Here’s Why HBO Max and Quibi Are Hurting
Last time we reported on the streaming wars, we were in the thick of a pandemic and streaming services were booming. Well that was almost two months ago and a helluva lot has happened since. Specific to the streaming wars, we had two major streaming services launch – HBO Max and Quibi. Now logic would suggest that the momentum for …
Why COVID-19 Makes Owning Your Data More Important Than Ever
Things tend to happen in threes and adtech is no exception. 1) Recent moves by Apple and Google to rid third party cookies have given DMPs a grim future. 2) The army of walled gardens are forcing advertisers to spend on-platform in order to gain any data or insights from those respective platforms. 3) COVID-19 flipped everything upside down, including …
5 Effective WFH Tips During COVID-19 Quarantine
The COVID-19 pandemic has easily been the strangest time in most, if not all, of our lives. It’s impacted the way that we do almost everything. How we conduct business and communicate with our jobs on a daily basis is definitely one of them. While WFH (aka work from home) or remote work has become more common for employees in …
How Coronavirus Is Fueling The Streaming Wars
Businesses of all shapes and industries are being hit hard by coronavirus. According to a new report from Convergence Research Group, streaming video doesn’t seem to be one of them. This isn’t a huge surprise since we are all at home, but data to support that the streaming wars wage on always helps right? Convergence Research Group looked at 77 …