Below you'll find a list of all posts that have been categorized as “Digital Marketing”
Do you know the percentage of viewers that know their local channel numbers vs. the name of the network? We don’t, but we’ll venture to say many of them. With streaming providers offering ~40,000 TV episodes and movies in their catalogs, you can’t blame the viewer for “network blindness”. A recent study from Hub Entertainment Research says with so many …
If someone told you that every time you run a marketing or advertising campaign that you lose ~30% of your customers by sending them to a generic destination, would that get your attention? Chances are that statement alone got your attention, so let’s continue. CMSWire says that 41% consumers who had a very bad experience spent less with the company. The …
